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Director of Marketing Communications Job Description

By January 25, 2024February 8th, 2024No Comments4 min read

Are you seeking a dynamic FinTech Director of Marketing Communications to revolutionize your organization’s digital landscape?

At Storm2, we specialize in connecting innovative FinTech companies with top-tier FinTech professionals. In this post, you’ll find a Director of Marketing Communications job description and key responsibilities for the role.

Director of Marketing Communications responsibilities include …

  • Leading the development and execution of integrated marketing communication strategies to support business objectives and drive brand awareness.
  • Overseeing all aspects of marketing communications, including branding, public relations, corporate communications, content development, and social media.
  • Collaborating with cross-functional teams, including marketing, product development, sales, and customer success, to align communication efforts with business goals.
  • Developing and managing communication plans, budgets, and timelines to ensure efficient and effective execution of communication initiatives.
  • Crafting compelling messaging and content for various channels and platforms to effectively reach target audiences and drive engagement.
  • Building and maintaining strong relationships with media, influencers, and industry stakeholders to secure coverage and endorsements.
  • Monitoring and analyzing communication performance metrics and KPIs to track effectiveness and optimize communication strategies.
  • Providing strategic counsel and guidance to senior leadership on communication matters, including crisis communication and reputation management.
  • Leading and developing a team of marketing communication professionals, providing mentorship, guidance, and support.

Looking to hire a Director of Marketing Communications?

Try this Director of Marketing Communications job description ⚡

 

Director of Marketing Communications

Department: Sales / Marketing

Location: Remote

As a Director of Marketing Communications, you will be a key driver of communication excellence within our leading FinTech company. Operating at the forefront of marketing communication leadership, you will lead the development and execution of strategic communication initiatives to enhance brand visibility, engage target audiences, and drive business growth. This remote position offers a unique opportunity to shape the future of our marketing communication efforts, contributing to our mission of transforming the financial industry.

Reporting Structure: You will report to the Chief Marketing Officer

Director of Marketing Job Scope and Responsibilities

  • Leading the development and execution of integrated marketing communication strategies to support business objectives and drive brand awareness.
  • Overseeing all aspects of marketing communications, including branding, public relations, corporate communications, content development, and social media.
  • Collaborating with cross-functional teams to align communication efforts with business goals.
  • Developing and managing communication plans, budgets, and timelines to ensure efficient and effective execution of communication initiatives.
  • Crafting compelling messaging and content for various channels and platforms to effectively reach target audiences and drive engagement.
  • Building and maintaining strong relationships with media, influencers, and industry stakeholders.
  • Monitoring and analyzing communication performance metrics and KPIs to track effectiveness and optimize communication strategies.
  • Providing strategic counsel and guidance to senior leadership on communication matters.
  • Leading and developing a team of marketing communication professionals.

Preferred Qualifications:

  • Bachelor’s degree in communications, marketing, or a related field; MBA or advanced degree is a plus.
  • Proven experience in marketing communication leadership roles within the FinTech industry or related field.
  • Strong leadership and management skills, with the ability to inspire and motivate teams.
  • Excellent communication and interpersonal skills, with the ability to craft compelling messages and build strong relationships.
  • Demonstrated track record of developing and executing successful marketing communication strategies and campaigns.
  • Deep understanding of marketing communication principles, strategies, and best practices.
  • Strong analytical skills, with the ability to interpret data and generate insights to inform strategic decision-making.
  • Experience with communication tools and platforms, media relations, and crisis communication.
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.

Benefits:

  • Competitive salary and performance-based bonuses.
  • Remote work opportunity, collaborating with global teams.
  • Opportunities for professional development and career advancement.
  • Comprehensive health and wellness benefits.
  • Engaging company culture with a focus on innovation and collaboration.

About Us:

We are a leading FinTech company at the forefront of reshaping financial services. Our commitment to commercial excellence and innovation drives us to create solutions that transform the industry. Join us as a Director of Marketing Communications to lead and contribute significantly to our mission.

Apply/Contact Us:

Send your CV or get in touch by emailing hiring@fintechcompany.com. Take the lead in shaping the future of FinTech with us!

 

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